In 2002, EA purchased a six-year license to NASCAR to end the competition for papyrus and Infogrames. They lost NASCAR authorized in 2009 and NASCAR authorized to be able to play for the series of polyphonic numbers of the GT racing series, GT Racing 5, also Eutechnyx for the NASCAR game series until it was established in 2015.
December 13, 2004, EA Sports and the National Football League (NFL) and its players Union signed a five-year exclusive agreement. February 12, 2008, EA Sports announced its exclusive agreement extended to the 2012 NFL season.
Less than a month after the NFL exclusive deal, EA Sports signed a four-year exclusive agreement with the Arena Football League (AFL).
On April 11, 2005, the National Sports Association (NCAA) and EA Sports signed an agreement to grant the EA Sports six-year college football the sole right.
EA lost the right to the 2K Sport Baseball League (MLB) game www.lolga.com in 2005, ending EA's MVP series; however, EA manufactured NCAA Baseball game in 2006 and 2007 after losing MLB license The In January 2008, EA Sports decided not to update the NCAA College Baseball license when evaluating the status of their MVP game engines.
In 2005, EA Sports and ESPN signed a 15-year large agreement with ESPN to integrate ESPN into 2K Sports and Sega's EA Sports video game. EA's use of ESPN permits steady growth in the early stages of the transaction. EA's early use of the ESPN license began with ESPN Radio, as well as an athlete named Madden NFL, NBA Live, Tiger Woods PGA Tour, and NCAA baseball and soccer. ESPN integration now includes streaming podcasts, text articles (including content previously used only by ESPN Insider users), and ESPN Motion videos (including programs such as Pardon interruption).
In 2012, EA signed a "multi-year multi-product" partnership with the Ultimate Tournament to take over from THQ.
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