matthewbrain's blog

Backlinks are an essential part of your SEO that act as quality signals for search engines to decide your website rankings on search engine results pages (SERPs). They are considered votes by search engine crawlers. The more links that point to your sites, the more weightage your web pages will have in search results.

WordPress is a free, open-source, and one of the most simple manageable, and accessible Content Management Systems (CMS) that makes it easy to create and manage a website. It enables you to have the flexibility to create your ideal website and helps you build your customized website.

In a digital era where customers demand and shop for almost everything from their phones, it has become an absolute necessity to have a digital presence for businesses to remain relevant and survive. Developing a mobile application to enhance your business is the best decision to reach your targeted audiences.

If Your site takes a few extra seconds to load it will leave a negative impact on your ability to engage visitors and make sales. It means having a fast site is essential — not just for ranking well on SERPs, but for keeping your profits and ROI high.

Most typical consumers expect websites to load in two to three seconds or less. So, if your site takes more than three seconds to load, you may lose almost half of your visitors before they even fully open your site. It’s proven that the faster sites earned almost double the revenue of sites that took more time to load.

Whether you are redesigning or building a website from scratch, SEO should always play a major role. Integrating SEO into your website will increase your presence and ranking on search engines, more especially on Google SERPs.

By investing in SEO, companies are able to expand their reach among their target audiences. It’s proven that SEO-friendly websites get more traffic and better SERP ranking than websites that didn’t bother to optimize for search engines.

Mobile apps provide a lucrative opportunity for businesses to engage customers and increase profits. Creating a mobile is a big success, but your job isn’t over after the app launch. Just like another marketing campaign, your mobile app needs constant monitoring to make sure it serves your brand consistently.

KPI means Key Performance Indicator. As the name suggests, KPIs are performance metrics and statistics for your app or business. KPI measurement tools can analyze and monitor specific behaviors, process them, and report back to you on how well your app is performing.

Social media is an excellent tool to boost brand awareness, drive traffic, and increase leads. Facebook is a perfect place When it comes to social media marketing. Facebook ads help many small businesses grow online by acquiring new customers and building better brand awareness.

From paid ads to advanced targeting functionality, there’s no doubt that Facebook is one of the best ways to reach your targeted audience. There are lots of Facebook benefits your business can reap using Facebook advertising.

As more businesses switch to digital media, having an easy-to-use and well-designed website has become more important than ever. It allows you to reach out to potential users to grow your business. In CMS, you don’t need to have extensive technical knowledge to develop and create websites.

Backlinks are the cornerstone of Google’s page rank algorithm. Alongside content, backlinks are the most essential off-page ranking factor for better SEO performance and ranking. Your organic search rankings on SERPs are highly dependent on quality backlinks.

Most of the internet traffic occurs through mobile devices. While desktop and laptop usage continues falling down, there are still many people who rely on web apps for business and personal use.‌ It looks like these two are the same, but in reality, they are two completely different things, especially when it comes to technology. Understanding their differences is the first step to building a successful product.