FUT Hero items are rare and are therefore highly valuable FIFA 23 coins. They each represent a player who has made a significant contribution to their team or is a popular fan favorite for a reason or other. The Hero product can fetch millions of FUT coins per piece on the virtual transfer market or acquired through purchasing packs, though there is a slim chance of winning one.
Then, when EA wrongly launched a pack with a trading Hero item at the low price of 250,000 FUT coins, the market was hit with an abundance of low-cost Heroes which caused prices to plummet, erasing any value that was supposed to be attached to the rarer items. People who held on to rare Heroes began to sell them as they saw prices plummeting which put gasoline on the fire. This is understandable, though due to the fact that rare Hero items are worth hundreds of dollars in real-world value when sold through third-party platforms.
The error was rectified, with the pack only accessible for about 25 minutes however the damage has been done. EA has yet to comment on the situation. even as the market is beginning to recover, the loss seems to be irreparable. it is yet to be determined what the publisher will do to correct the issue.
Did you grab yourself an item for a steal in the FIFA 23 FUT fire sale? Which do you believe the next game will be? Comment on the kick-off below.
A problem with one FIFA 23's Hero Packs become quite costly after the tradeable FIFA Ultimate Team Hero thing was added to an online transfer market at a heavily reduced rate buy FUT 23 coins. Chaos ensued as players attempted to sell their possessions as their value plummeted, hoping to recover losses when the market became overwhelmed.