APIs have become the de facto method to enable developers to build applications that are dependent on your data, software, and services. Having access to a solid API marketplace, where potentially millions of developers are actively looking for APIs can be a solid strategy for generating more volume, usage, and potentially additional revenue for your APIs.
There are a number of reasons why open, public APIs are becoming increasingly important to some of the most innovative companies in the digital space.
A curated marketplace for APIs allows companies to better understand and control their solution stack, and to better manage the costs associated with building and operating online services.
APIs offer providers a way to extend their products to their customers.