The concept of “Instant Delivery” is no doubt the highlight of Instacart’s massive success in countries like Canada and the USA. Today, customers spread across 5500 cities can order millions of products from A-Z on the Instacart platform. They get door delivery of groceries within just a timeframe of (30 minutes, 45 minutes, 1 hour, and 2 hours). Curbside pickup services are also available for shoppers. They visit a nearby convenience store and pick up their grocery order.
How is Instacart attracting non-vegetarians?
- Instacart has collaborated with ButcherBox - for delivering a variety of ground beef, meat, organic chicken, pork, seafood, sockeye salmon, and wild-caught scallops to customers. Shoppers also benefit from eco-friendly boxes and free shipping of dishes.
- Non-vegetarians living in cities like - Boston, Chicago, Los Angeles, Miami, New York, and San Francisco will benefit from this protein-rich meat delivery service.
- Foodies can select 10 unique boxes - containing a variety of non-veg items. There are various boxes like Barbecue, Beef and Chicken, Seafood, Steak Lovers, Weekend Grilling, and Wild Salmon.
- Their order will be delivered within just 1 day - or a maximum of 4 days by FedEx or a local courier firm.
How is Instacart offering attractive incentives for customers?
Instacart is providing free gift cards ($500) and snacks for shoppers who get vaccinated against Covid-19. Apart from that, the American platform has also spent a whopping $2 million to vaccinate its entire fleet of full-time and part-time delivery executives.
The Instacart online grocery delivery app has launched a new program named “Get Vaxxed for Snacks”. This is in sync with the American government’s target of vaccinating at least 70% of the population by July 4, 2021, (Independence Day).
Wrapping Up
Entrepreneurs can make a storm in the thriving e-grocery market in North America. They must commence Instacart clone app development with support from a dedicated app development company. They will experience a rise in average order value, daily active users, and market share in a quick time.